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This domain itemzapp.com states the following, "Turn your work into a game." We observed that the webpage also stated " But dont tell your boss." It also stated " Were currently in closed alpha mode. We invite a few new people every week to take part in the itemz project. Sign up for our waiting list. Discover who, when, what and find the answers. Manage your tasks at a glance. You can see all the weeks tasks in one place without having to click on every project separately. Evolve into a task hero. Win trophies, level up, compare yourself." The header had productivity as the highest ranking keyword. It was followed by project management, web application, and free which isn't as ranked as highly as productivity. The next words the site used was task management. collaboration was also included but might not be seen by web engines.